Jeff Berokoff

Assistant Athletic Director of Internal Operations / Boy’s Basketball Head Coach

Jeff Berokoff has been leading enthusiastically as the Boy’s Varsity Basketball Head Coach since the founding of Pacifica. Previously, Jeff was the Head Coach at El Modena High School, where he led the Vanguards to three CIF appearances and one trip to the 2nd Round.

As a player, Jeff experienced a storied career at Sonora High School in La Habra, winning three league championships and over 75 games. He still holds the record for most points in a season (601 in 25 games) and average points per game (24). Jeff was named First Team All-CIF, First Team Orange County, First Team All-State, and ranked the 17th best Shooting Guard in America by Athlon Sports Magazine. He continued his basketball career by accepting a basketball scholarship to San Diego State University (SDSU). Jeff played at SDSU for two years before transferring and playing his last two years at California Baptist University.

Jeff turned down a professional contract overseas to fully immerse himself in coaching, which became his passion. He coached for a high-level Amateur Athletic Union (AAU) basketball program known as the Los Angeles Rockfish for 12 years. During his tenure in the AAU, he coached 75 players who received basketball scholarships and two who currently compete in the NBA.

Jeff teaches his players to compete every day, off the court as well as on. He believes that it is a powerful thing when young men come together as brothers and are willing to do anything for each other. Jeff feels as though playing the game solely to win is a shallow pursuit and doesn’t cultivate true gratification. Jeff trusts that the relationships built over the course of an athletic experience can last a lifetime and will result in true fulfillment.

Jeff and his beautiful wife Amy, a successful dance teacher and choreographer at the Orange County Performing Arts Academy, have two precious, little ones—daughter, Hadley and son, Rowen. The Berokoffs enjoy cooking, going for walks, and supporting each other’s basketball games and dance competitions.


B.A. Communications – California Baptist University

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